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This product manager doesn’t want version numbers on his software, because:

when [customers] see  “Version 2.8 (build 448),” they will think that it took us 28 releases and over *four hundred* builds to get right.

Link to the amazing and baffling email thread here.

It’s the height of lunacy, of course. I don’t quite know what to say, except that this fellow is apparently new to the business and is in need of a serious clue-by-four.

What’s even more miserable is that the marketing director chimes in on the email thread with “oh yeah, we have to get rid of version numbers”. 

Needless to say, any PM who did that here would get to wear the latest fashion accessory: the Sunbelt Happy Dunce Cap.

Alex Eckelberry
(Thanks Steve)