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I’ve written about this subject before, and today there was an article in the WSJ yesterday on the same thing:  Ads showing up in places the advertisers really don’t want them: 

Glitches have occurred for mundane reasons. The Christian Children’s Fund bought ads on the largest online ad network, Advertising.com, which is owned by AOL, and specified that the ads not appear near any provocative content. But Advertising.com says it mistakenly turned off its content filters for an unspecified period of time last month, and the Christian Children’s Fund ad ended up next to an article about a sexual position in the sex section of About.com, which is owned by New York Times Co. The Disney ads were also placed by Advertising.com on About.com’s sex section during that time.

More here via MediaPost.

Alex Eckelberry


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